Didi Mocó | Aba Film | Kodak | 1980

Didi Mocó Sonrizep Colesterol Mufumbbo. Old ads almost always take us on a little trip to the past, whether through a product that was part of our lives or a famous face who starred in the ad.

That is the case here, with the famous Didi Mocó, Renato Aragão’s character and one of Os Trapalhões, the comedy group that filled Brazilian homes with laughter for years.

The ad appeared in the Pelezinho comic in 1980.

Text in the ad

Psit! “Mande buscar a sua máquina… A minha já chegou!”
É isso aí, psit. Com a ABA Film é assim: pediu… recebeu! É só você escolher a máquina fotográfica que quer, preencher o Certificado de Preço Especial e mandar pra ABA Film. Fácil, fácil! Você recebe a máquina e ainda ganha filmes coloridos Kodak. Faça como eu: fotografe com ABA Film e ganhe filmes grátis Kodak. É moleza, psit! – Renato Aragão
A preços da Zona Franca de Manaus
Kodak X-1 (Psiu) Cr$ 1.599 · Kodak Xereta 101 Cr$ 1.190 · Kodak Instamatic 11 (Tira-Teima) Cr$ 895 · Kodak 177-X (Repeteco) Cr$ 1.659 · Werlisa Club Color (importada) Cr$ 3.430
Grátis! 2 filmes coloridos para cada máquina – “Na compra de qualquer máquina fotográfica olha só o que você vai ganhar: 2 filmes coloridos Kodak, 1 lindo porta-retratos e minha fotografia colorida autografada.”
ABA Film – distribuidor Kodak para o Brasil – Fortaleza – CE

Translation:
Psst! “Send for your camera… Mine has already arrived!”
That’s right, psst. With ABA Film it’s like this: you order… you get it! Just pick the camera you want, fill in the Special Price Certificate and send it to ABA Film. Easy-peasy! You get the camera and Kodak colour film on top. Do as I do: shoot with ABA Film and get free Kodak film. It’s a piece of cake, psst! – Renato Aragão
At Manaus Free Trade Zone prices
Kodak X-1 (Psiu) Cr$1,599 · Kodak Xereta 101 Cr$1,190 · Kodak Instamatic 11 (Tira-Teima) Cr$895 · Kodak 177-X (Repeteco) Cr$1,659 · Werlisa Club Color (imported) Cr$3,430
Free! 2 colour films with every camera – “Buy any camera and look what you get: 2 Kodak colour films, 1 lovely photo frame and my signed colour photograph.”
ABA Film – Kodak distributor for Brazil – Fortaleza, Ceará

Brand

Didi Mocó

Year

Aba Film | Kodak | 1980

Decade

1980s

Country

Brazil

Medium

Comics

Themes

Childhood