Heno de Pravia | 1922

Vintage ad for Heno de Pravia, 1922

“¡No quiero lavarme si no hay jabón Heno de Pravia!” (I won’t wash unless there’s Heno de Pravia soap!). A sulking little boy is the star of this ad, published in the Spanish magazine Blanco y Negro in 1922.

The soap, made by Perfumería Gal of Madrid, cost 1.50 pesetas at the time. Its name (Pravia hay) refers to a village in Asturias, and Heno de Pravia is still sold today.

Brand: Heno de Pravia
Year: 1922
Decade: 1920s
Country: Spain
Medium: Magazine
Themes: Cosmetics
Original publication: Blanco y Negro, 1922

Heno de Pravia | 1922 · Vintage Ad Museum

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