DIALYT | 1942

Vintage ad for DIALYT, 1942

In 1942 Europe was engulfed in the Second World War, one of humanity’s worst atrocities. Even so, some magazines kept appearing in Germany, carrying ads like this one.

But what really seemed to matter were the news from the war and its soldiers. The pages around this ad in Signal, a 1942 German magazine, were filled with photos of the front.

Text in the ad

Extra leicht
Hensoldt Dialyt – Prismenfeldstecher für Reise – Sport – Jagd
M. Hensoldt & Soehne, Opt. Werke A.-G., Wetzlar

Translation:
Extra light
Hensoldt Dialyt – prism binoculars for travel, sport and hunting
M. Hensoldt & Sons, optical works, Wetzlar

Brand: DIALYT
Year: 1942
Decade: 1940s
Country: Germany
Medium: Magazine
Original publication: Signal, 1942

DIALYT | 1942 · Vintage Ad Museum

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